Are You Getting The Results You Want From Your Website And Online Marketing Campaign?
.
I Can Help You Attract More Visitors, Boost Your Reputation,
Increase Sales, Build Your Brand,
And Get to the top of the Search Engine Listings…
Hi, My Name’s Phil.
Thank you for your interest in my writing services. If you’re looking for a great copywriter to work with you towards achieving your marketing goals –I can help you.
Let’s face it, there are so many copywriters online that your problem isn’t so much where to find a writer – but how do you decide which one to use? Especially if you understand just how essential copywriting is to building a relationship with your audience.
You Need A Writer Who Can Combine Web Expertise With Solid Writing Skills And Creativity – And Has A Full Understanding Of The Online Business Space.
The truth is, the online space is very different from offline media. Sure, there are plenty of similarities but there’s more to online copy writing than simply being a writer. Anyone offering to write for you must prove they understand the difference between words in print and messages on-screen. And they need to prove that to you before you hire them, or else you might buy a nice piece of writing but get no measurable improvement in your business.
I’m Not An All-Rounder, I Specialise In Online Copywriting – ALL My Clients Own Websites And Run Online Marketing Campaigns
One major difference between online and offline media is the wide variety of interactivity which online media delivers to users. An online reader – your customer – is not the passive reader of a magazine or newspaper. So it’s important for your online copywriting to engage with visitors
so they don’t hit the back button as soon as they see your marketing message. But reading isn’t enough: it’s important that a visitor not only reads your message but responds to it also.
For online copywriting to be successful it must direct the reader towards a response. Whether that response is clicking a link, entering an email address, making a phone call or making an order, it is the goal of a copywriter to deliver a response.
If your visitor doesn’t respond to your copy, then your copy isn’t acting as a marketing tool – and your copywriting isn’t copywriting atall, it’s just another page of text.
When You Engage My Copywriting Services You Don’t Just Get Another Freelance Writer – You Gain A Partner In Your Business Success.
One of the many lessons I have learned about online communications is that good copywriting is a business asset online, in a way that it never is in offline media. Effective online copy is like a business partner who never sleeps: who is always in perfect health and meets and greets every single visitor at any time of day or night to explain how your product or service is the solution to their problem.
Good online copywriting is your top salesperson, your concierge, your receptionist and advocate all rolled into one. It never sleeps, never takes a day off, never stops for lunch or has a bust up with its significant other. It will continue to do the job you asked it to do – to its very best ability – every hour of every day.
The copywriting you get from writingbyphil.com reflects that understanding, and my service backs it up. When you hire my services you don’t just get a jobbing writer you get a partner with a stake in your online success. I will be there to communicate with you at any time during the duration of your project, I will work with you in a reliable and professional manner – and I will share the concerns and ambitions you hold for your business. The success of my writing is a success for us both.
So Let Me Tell You How I Work For My Clients – And How I Provide A Service They Respect
If you have a project in mind simply fill out my enquiry form below, and send me a message. If you do this you’ll get a FREE CONSULTATION and a FREE QUOTE with no obligation to use my services.
When you agree to my proposal, we then move on to the brief. If you don’t have anything formally prepared (and many don’t), then I will write up a brief for the project containing all details of work to be done, such as deadlines, required format, the number of words, the marketing message and copy goals. The brief acts as a contract between us and a ‘roadmap’ for my writing work.
And although this is extremely rare, if you are unhappy with any part of the copywriting you receive, I will redraft or rewrite it to your satisfaction – at no extra cost to you. So long as the brief hasn’t changed then I will work on the copy until you are entirely satisfied with it and it answers the brief in a way that you are happy with.
At all times I will stay in contact with you, and be available to you for communication. One of the fundamentals of a good service provider is their ability to communicate and be available to their clients. I am determined that this quality is one which my service is able to excel in.
The ‘Brief’ Is The Foundation On Which Your Satisfaction Is Built
With a proper brief in place, you the client can be confident that your needs have been expressed and will be acted upon. The writing doesn’t start unless you are satisfied that the brief represents ALL your needs. In this way, you can be confident that a full transcript is in place which states the terms of our agreement together. My job is to ‘answer’ that brief. When you receive the finished work you will be able to see precisely how the needs of the brief are responded to in the copy I write for you.
Here’s a quick list of businesses I’ve created work for during my career:
I have 15 years experience working as a creative in the offline marketing and advertising industries, in London. Beginning my career back in 1985 as a design studio junior, I gained a hands-on education in every aspect of advertising and marketing techniques whilst working on a range of blue chip accounts. I have been writing and marketing for websites for almost 10 years.
Marks & Spencer, Xerox, VW Audi, Volvo, Yamaha, Next, Armstrong, Premier Percussion, Tannoi, Twyfords, John Frieda, Budgens Supermarkets,Gillette, Rowntree Mackintosh, Nestles, AKG, The Royal Mail, The British Government, the Department for Education, Macromedia, Adobe, Lunn Poly, Osram Lighting, NickelodeonTV, APA Magazines, SFX Entertainment, Cameron Mackintosh Theatre Productions, Apollo Theatres, Andrew Lloyd Webber’s Really Useful Group Theatre Productions, Guest Invest, Guest Hotels…
…and many more…
Here are just a few things great copy can do for your business:
Increase Your Sales Figures With Goal-Driven, Targeted Copy Which Persuades Your Customers To Respond
If it’s simply sales results you want to increase then I can write sales copy for your business which targets the needs of your customer and builds a bridge of persuasion between them and your offer.
Well researched, informed and targeted copy, written in the appropriate style, will draw your customer towards call to action.
|
Attract More Visitors Away From Your Competitors’ Ads And Onto Your Site With Ad Campaigns Your Customers Respond To
So many ads are a waste of money purely because they don’t target the customer’s state of mind, and offer an ‘actionable’ call to action.
However you decide advertise your site – small ads, banner ads, PPC or anything else – I will write ads which target the precise impulse your customer is feeling and cause them to click on your ad and visit your site.
|
Boost Your Reputation With Highly Targeted, Promotions
Which Your Customers Will Thank You For!
A good offer appropriately presented, and delivered, is something your customer will love you for. And they will return again and again.
‘Sell’ may be a four-letter word, but it doesn’t need to be a bad one. Don’t spoil a great offer by using a poor writer.
|
Build Your Brand With Copy Written To Be On-Target,
On-Brand And On-Your-Customer’s-Mind!
Every piece of copy which is associated with your business has the potential to help build your brand. Every piece of writing I create for you will do two jobs it will fulfil the task it is required to fulfil, but it will also reflect and promote your brand and core proposition.
|
Get To The Front Of The Line–And In-Front Of Your Customers’ Eyes! By Getting
To The Top Of Search Engine Listings!
SEO copywriting is becoming increasingly important to businesses as they compete for organic traffic on the search engines. Your business needs to employ every possible means to build its reputation and gain a better position in the search engine listings.
A copywriter who is able to work with keywords and optimization techniques can write both for your customer and the search engine spiders. Every piece of text on your site has the potential to work for you twice as hard.
|
Your next step is very easy –
Simply write to me with some details about the work you need doing and I’ll get back to you as soon as I receive your message – I’m online most of the time so you could hear back from me within an hour or so.
The reader is your customer or client; their satisfaction will reflect positively upon you, your product – and your conversions.
Thanks for reading,
Phil
P.S. If you have any queries please feel free to make contact with me – my consultation is FREE and places you under no obligation to use my service afterwards.
|
